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Courant Léger

Project Type:
Full BrandingClient:Courant LégerYear: 2025 An immersive imagery series commissioned to mark the rebirth of Le Velvet. We orchestrated a photography campaign that transcends mere documentation. By focusing on the exquisite details—from the grain of the leather to the effervescence of the champagne—we translated the physical atmosphere into a visual legacy. An ode to the savoir-faire of our métiers, capturing the ephemeral beauty of their creations








Photography & Art Direction
Kinetic Opulence

The art direction embraces a cinematic approach, utilizing deep shadows and focused beams of amber light to accentuate the liquid gold of the cocktails. We sought to capture the 'gesture' of the artisan, using deliberate motion blur to convey the vibrant energy of the creation process. This technique balances the static elegance of the interior with the dynamic soul of the service, resulting in a visual language that is both timeless and provocatively modern.














- La légèreté comme héritage
Goal In a world that celebrates noise, Courant Léger chooses quiet mastery.  Each piece is shaped not to impress, but to breathe — to hold the trace of the hand,  the patience of time, and the ease of movement. Here, lightness is not absence; it is presence refined. It is the whisper of leather meeting air, the weight of an old tradition carried with grace. A heritage of subtle gestures, of calm elegance — where every curve becomes a magic signature 
of restraint and soul.